The Tobacco Control Atlas: ASEAN RegionFourth Edition

The fourth edition of the Tobacco Control Atlas: ASEAN Region tracks the progresses on applying measures that reduce the demand for tobacco in accordance to World Health Organization Framework Convention on Tobacco Control (WHO FCTC) across the ten ASEAN countries since the first edition in 2013.

Key Highlights

Key Highlights

ASEAN continues to be a target for potential tobacco market growth with an estimation of 546 billion cigarettes sold in 2017 and 94% primarily consumed in Indonesia, Philippines, Thailand and Vietnam. There are 122 million adult smokers residing across the ASEAN countries and half of them live in Indonesia (65 million)

The Problem

Inventing new ways to sell harm. Produces products that kill around 7 million people worldwide annually. Produces products specifically aimed at vulnerable group including teens, women and girls.

The Impact

Tobacco is a SILENT KILLER that contributes to significant MORTALITY, ILLNESSES and SUFFERING worldwide.

The Solution

The WHO Framework Convention on Tobacco Control (WHO FCTC) provides a framework for effective tobacco control measures to be implemented at the national, regional and international levels.

Country Facts


Number of adult smokers


Number of annual deaths attributed to major tobacco-related diseases

Total direct and indirect tobacco-related health care costs